EZ Biker :-)
Hello and Welcome to EZ Biker's Recumbent Bicycle BLOG site. My BLOG is about Bicycling in general and rediscovering the TRUE Pleasure of Bicycling again, on a recumbent bicycle. My Personal Journal / Favorite links will also be posted here as well. I hope you find my blog FUN and helpful and I Thank You for visiting! Ken aka EZ Biker :-) Remember... Peer Pressure vs. Bicycling PLEASURE! It's your choice!
Friday, February 27, 2015
Thursday, February 26, 2015
WOW! A look at Sebring from a Bent riders camera!
WOW! Here’s a great video of the recent 12/24 Bike Sebring that will give you an idea of what it’s like to RIDE this race! A little later on, you will see a recumbent bent line, move AWAY from a bunch of stronger faster upright cyclists! This video ROCKS! Here’s the video of this GREAT ride!
OT - WOOOOOOOOOHOOOOOO!
Wednesday, February 25, 2015
Tuesday, February 24, 2015
Monday, February 23, 2015
A letter to the NEW owners of Rans Recumbents!
As has been previously reported, Rans Recumbents now has new owners and I want to surly wish them the best of luck; along with a little possible… advice! I have never been one to tell anyone how to run their business; but I have been known to offer a few mere considerations; especially if it concerns a product, that I have owned and really like. Through out my recumbent bike history, I have purchased at least 15+ recumbents; with “5” of them being a Rans Tailwind!For some reason, I have always been drawn back to that bike and my present one is clearly a forever keeper!
It’s basically a medium sized recumbent and basically represents the very reason as to why recumbents were made in the first place. It’s a “Comfort” bike, that’s designed for the older cyclist consumer, period.
To the new Rans owners, here’s some of my suggestions, I hope you will at least think about.
1.) First and foremost, LOSE the go fast recumbent marketing aspect. I honestly continue to be amazed as to why, bent manufacturers fell into this trap in the first place. The go fast industry is a short lived industry, especially consumer wise. You need only look at pro cyclists and see how short lived their racing history is. Everyday, consumers arrive at the conclusion, that they are getting along in years and perhaps it’s time to find a more comfortable bicycle platform. Older consumers is not hot and sexy; BUT… it’s a constant sustainable market, that will never dry up.
2.) Perhaps some retooling of various bikes, (Or new bike designs) to make them more (Older) consumer friendly.
3.) Hire someone who is VERY knowledgeable in marketing techniques. R & D and marketing departments are two totally different animals. Just because you designed and built a novel product; does not make you a novel marketer of it.
3a.) Don’t try and sell your product directly; if you do, you are doomed from the get go and you might as well close up shop NOW and not waste your time. The majority of consumers want a local shop / business to take their bicycle to for service and parts. You need to establish dealers for your bicycles and then direct any interested customers to THOSE dealers to purchase them. I can’t tell you how many bike shop owners I have talked to over the years, that were initially receptive to selling recumbents in their stores; only to end the relationship immediately; upon finding out consumers could purchase the same product (In their store) from the manufacturer, for a cheaper price.
3b.) Offer them some trial bikes or at a very minimal cost, to see if they will sell. If not, they can return the bikes to you. Remember, you are coming to them with hat in hand, hoping they will give up some valuable floor space, to market your product.
3c.) Go to trade shows and events that cater to an older generation and allow test rides on your bikes. Provide a list of local dealers that carry your products.
4.) Admittedly, I’m NO fan of e-bicycles; (Electric / battery powered) BUT they will ultimately replace the hpv (Human Powered vehicle) and thus, serious consideration should be given, to integrate the technology into your bike line; if you plan on staying in the business long term.
As I said at the beginning; these are merely “friendly” suggestions for consideration. Here’s wishing the Rans bicycle\s owners a happy, lucrative success story!
e-recumbents will ultimately dominate the bicycle community! :-O
First let me make it clear that I have no plans to ever ride, much less acquire any kind of an e-bike! BUT stepping back and taking a look at the whole picture, (Even hardcore HPV cyclists like myself) sees clearly the writing is on the wall!The one thing recumbents have always had going for them, is the comfortable riding position. You common e-bikes of today, still have you sitting uncomfortably upright and ultimately consumers are going to want the best of both worlds. Power assisted cycling and sitting in a comfortable position to boot. e-recumbents should be an immediate hit, as this world continue to fully embrace technology on all levels.
Sunday, February 22, 2015
Saturday, February 21, 2015
OT–How fast things can turn to SH****** :-OOO
Woman films crab getting ambushed by octopus!